Staying Apart, Coming Together

Staying apart, keeping safe. YES it’s another Coronavirus post. Enjoy your eyeroll. The World.. as we knew it. IDK what to type here, or what I’m really in the mood to say. I know that the effects of the COVID-19 […]

Service Recovery for the PR win

Service Recovery. At first I thought it sounded like blather, just another business babblespeak phrase. As it turns out, service recovery is a much needed and under used aspect of PR. Communications > Marketing If you’ve read this far you’re […]

Creative Ownership: It’s Still a Thing.

Stealing aka taking something that’s not yours. We learned that as kids, seem to have forgotten it as adults and business ‘professionals’ – especially regarding creative ownership. But it’s on the Internet. [Said in grating whine.] It’s one thing to […]

The Key to Small Business Success

The key to business success, whether large or small, may not be what you think. Marketing and there’s how many P’s now? Product (and/or Service). That’s what you’re making or selling. Price. What customers will pay and you’ll take in […]