I'm Working On It.
Caught the very good The Blind Side the other night, and looking forward to seeing it again. A true-life story as only Hollywood can do, The Blind Side is a movie about a kid with nothing who, with a lot […]
Customer service, social media campaigns, tech support, employee training, voice mail systems, environmental services, building signage: … it is all Marketing and PR and Branding. Everything reflects on the company and the brand. What does it say about a company […]
The October PRSA ICF meeting on Dead PR Tactics provided smart ideas from panelists: Connie Bryant, Newell Rubbermaid; Nancy Rogers, BOLDface Communications, Green Earth PR Network; Chris Schroder, Schroder PR; and moderator: Ed Van Herik, Independent Counselor. After identifying Five Dead PR tactics, we talked about […]
This month’s PRSA Independent Counselors meeting on Dead Public Relations Tactics provided great insights coupled with funny stories from panel speakers, including: Connie Bryant, Newell Rubbermaid; Nancy Rogers, BOLDface Communications, Green Earth PR Network; Chris Schroder, Schroder PR; and moderator: […]
The FTC says bloggers must disclose the relationship between a blog and any corporate or commercial ties that could be deemed sponsorship or endorsement, or pay the price. To which I say, DUH. On a corporate blog, unless it’s over-hyped […]