I'm Working On It.
I interrupt my blog procrastination to state the obvious: if you’re going to DO social, then you should actually BE social. Or at least you – or your paid PR team – should have have a passing understanding of how SM […]
How’s that for a click bait headline?! Apple Makes News The reason business movers and shakers follow Apple – and especially small business – is because they make news. More than a story teller, Apple is a story maker. It’s the […]
This blog is my home base, the hub of the social empire of made up of me, my Mickey Mouse pen holder and those of rare few of exceptional taste (i.e. you). Truth be typed I spend much more of […]
I’ll skip the ranting about what a ‘real’ crisis is (see also: Carnival, a brand I still like). Instead read Tegan Ford, whose ambitious thesis tries to make sense of how social media impacts a public relations crisis. PR crises […]
Along the lines of inspiration coming from anywhere, a post can come from a beer tasting and a movie. Kinda freeform ideas, FWIW: 3 thoughts on business: 1. Innovation. Went to the Red Brick Brewing for a beer tasting was […]