I'm Working On It.
Why are “lack of public relations” scandals and failures called PR problems? Spoiler alert: Rant ahead. This op-ed in USA Today on the latest Penn State woes prompted this rant, in part because of headlines calling the situation and Barron’s letter […]
Run while you can. The other day in yet another comment on yet another blog I referenced a blog post I never got around to publishing. Bad enough when I do it here and forget I haven’t published yet, but […]
It’s spring and I want to plant flowers. With that, a post drafted last winter. Enjoy. Some brand has introduced toilet paper rolls without the cardboard center: marketing idea is less waste, more environmentally friendly. First time I saw that […]
This post started eons ago with this Twitter is the Anti-Social Media story about the New England Patriot’s social media foibles, trying to game engagement and brand management with a ‘retweet’ campaign that – predictably – went really wrong really fast. “What is […]
You know what frosts my cookies: when what you see isn’t what you get. grrr.. Oh what webs we weave, when marketing to deceive Click bait. Fake out. Bait and switch. Pull the rug. If there’s one thing we hate […]