Staying Apart, Coming Together
Staying apart, keeping safe. YES it’s another Coronavirus post. Enjoy your eyeroll. The World.. as we knew it. IDK what to type here, or what I’m really in the mood to say. I know that the effects of the COVID-19 […]
expectations
Game of Thrones and Avengers Give Customers What They Want. Too Bad.
Expectations. Avengers: Endgame opened to amazeball reviews and box office this weekend. Game of Thrones’ final season is setting its own ratings records for HBO. As expected. Both are popular franchises ending historic runs, giving fans (aka the paying customers) […]
Your Brand’s Story Is Already Written
What happens when the story is already written? I got to thinking about this reading an interesting piece suggesting that no matter what really happened, the debate story was already written. Not getting political, talking about pre-conceived notions. As perception […]
Expectations Miss the Mark
Some things are odd, lately Expectations top that list. Had a lot of wants and wishes, and what was planned… let’s just say, very much not how things turned out. A Customer Goes Into the Wrong Door… Imagine a business where […]
Unpopular Changes vs Customer Expectations: Lose-Lose?
So I follow Carnival, no big secret. It’s something I enjoy, cruising; and fun to watch a brand I like do some things right (and wrong) in the webosphere of PR, social media-ness. Us. Them. The Silent Minority? This week’s […]