PR, Marketing, More: Observations from the Lido Deck

Here’s the problem with vacation: my brain goes with me. Oh to be on a cruise Once again my vacation of choice this year was a Carnival cruise. Snorkeling, cocktails, sun, sleep, food, fun, reading, napping.. the usual suspects all present […]

Pork Chops with a side of Thanks

This is good! Smart, clever and fodder for (hopefully) a quick-and-easy blog post. Two Words. And a Gift in Return. It’s so simple right, “Thank You.” Maybe it’s a little note card or an email, could be a DM or […]

Think You’re Irreplaceable? Keep Dreaming.

Customer. Service. It’s not that hard. Put the two together, snicker at your ‘service the customer’ joke and then get it done. Mistakes are not the problem. You are. You are the problem – if you’re the hotel manager that […]

Is your business marketing-proof?

Apple is not “Apple” anymore. Let that sink in for a second. One of the most successful brands in the world (allegedly) isn’t all it’s cracked up to be. They report earnings that stretch from here to Saturn and back – with […]