Good Business: All it takes is a little Communication

A little communication can do a lot. Effective Communications is the HOW TO: Human Resources recruits, trains, hires and fires top talent via communications. It’s how employee relations creates brand advocates. It’s how teams work together to develop products and […]

Big Business, Little Things: On Customer Relations

Customer Relations is often a study in the little things. Little Things,  Big Impression When we cruise, the cabin stewards make a point of learning our names, routines, waiters our dinner preferences. That comes from training, from HR and CRM, empowering the staff to […]

Caught in the Act: Turning Negative Into Positive

This is a “please read” love letter to every business out there, large and small, to owners and marketing managers, to communications directors and CEOs. This is customer service, this is HR and well trained employees, this is public relations and social […]