I'm Working On It.
Got a form letter from my cellular carrier. It’s one of the Big Ones, sent from the “Senior Vice President” no less, of “Customer Experience.” Useless does not begin to describe this thing. It’s textbook, How NOT to Design a Direct […]
Can’t help it, the Macklemore-Ryan Lewis tune “Thrift Shop” is one of my jams. Fun, catchy and it makes a pretty keen observation on marketing to our consumer culture: “$50 for a t-shirt? I call that getting swindled and pimped. I […]
Blame it on the cell phone; good a bad guy as any. This instant access, quick hit has done us in. Sure it started with TV remotes and microwaves, but it’s Digital, the freedom of wireless and high-speed Internetz that’s hit […]
Meetings. Events. Conferences. Presentations. What gathers us here? Whether it’s orientation for employees, introduction of new product lines, the national convention for franchisees, or a social media conference, meetings and events are developed to accomplish that most ‘basic’ of business […]
As a communications consultant, I collect business cards. Luncheons, evening mixers, business events. As a designer, I always toss a few into the “You’re Doing It Wrong” pile. WIIFM You want customers that stick, then you have to think like the […]