storytelling Archives | 3Hats Communications

Game of Thrones and Avengers Give Customers What They Want. Too Bad.

Expectations. Avengers: Endgame opened to amazeball reviews and box office this weekend. Game of Thrones’ final season is setting its own ratings records for HBO. As expected. Both are popular franchises ending historic runs, giving fans (aka the paying customers) […]

Do you relate to your customers?

“You’re not Apple.” That’s ok… you don’t have to be. (Though of course, it’d be nice .. shiny new iPads.) Business 101 Apple’s stuff flies off the shelves, they have an unpaid army of fans and supporters building up their […]