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	<title>Atlanta Public Relations &#38; Social Media &#124; Davina K. Brewer &#187; Marketing</title>
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	<description>3 Hats Communications &#124; Small Business Public Relations and Social Media Marketing &#124; Atlanta, GA</description>
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		<title>Is your business marketing-proof?</title>
		<link>http://www.3hatscommunications.com/blog/2011/is-your-business-marketing-proof/</link>
		<comments>http://www.3hatscommunications.com/blog/2011/is-your-business-marketing-proof/#comments</comments>
		<pubDate>Mon, 12 Dec 2011 13:29:17 +0000</pubDate>
		<dc:creator>Davina K. Brewer</dc:creator>
				<category><![CDATA[Marketing Management; or the Lack Thereof]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://www.3hatscommunications.com/blog/?p=5081</guid>
		<description><![CDATA[Apple is not &#8220;Apple&#8221; anymore. Let that sink in for a second. One of the most successful brands in the world (allegedly) isn&#8217;t all it&#8217;s cracked up to be. They report earnings that stretch from here to Saturn and back &#8211; with &#8230; <a href="http://www.3hatscommunications.com/blog/2011/is-your-business-marketing-proof/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>You&#8217;re doing it wrong</title>
		<link>http://www.3hatscommunications.com/blog/2011/youre-doing-it-wrong/</link>
		<comments>http://www.3hatscommunications.com/blog/2011/youre-doing-it-wrong/#comments</comments>
		<pubDate>Mon, 05 Dec 2011 13:30:50 +0000</pubDate>
		<dc:creator>Davina K. Brewer</dc:creator>
				<category><![CDATA[Social Media: Wave of the Now]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://www.3hatscommunications.com/blog/?p=5002</guid>
		<description><![CDATA[&#8220;There is no right or wrong way in social media.&#8221; Every so often I see it. I hear it. And my eyeballs roll back in my head, I drink of the wine and sigh. Madness. Poppycock. Piffle. If there was &#8230; <a href="http://www.3hatscommunications.com/blog/2011/youre-doing-it-wrong/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.3hatscommunications.com/blog/2011/youre-doing-it-wrong/feed/</wfw:commentRss>
		<slash:comments>16</slash:comments>
		</item>
		<item>
		<title>If it&#8217;s too loud, I&#8217;m too old</title>
		<link>http://www.3hatscommunications.com/blog/2011/if-its-too-loud-im-too-old/</link>
		<comments>http://www.3hatscommunications.com/blog/2011/if-its-too-loud-im-too-old/#comments</comments>
		<pubDate>Fri, 02 Dec 2011 13:19:50 +0000</pubDate>
		<dc:creator>Davina K. Brewer</dc:creator>
				<category><![CDATA[Marketing Management; or the Lack Thereof]]></category>
		<category><![CDATA[Public Relations: The Good, The Bad, The Galactically Stupid]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://www.3hatscommunications.com/blog/?p=5102</guid>
		<description><![CDATA[Background music is supposed to be that, in the background. But everyone who wants to &#8216;entertain&#8217; me &#8211; ball games, restaurants, cruises, etc. &#8211; blares it too loud for my taste. Guess I am old I&#8217;ve hit the point when &#8230; <a href="http://www.3hatscommunications.com/blog/2011/if-its-too-loud-im-too-old/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.3hatscommunications.com/blog/2011/if-its-too-loud-im-too-old/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Tis the Marketing Season</title>
		<link>http://www.3hatscommunications.com/blog/2011/tis-the-marketing-season/</link>
		<comments>http://www.3hatscommunications.com/blog/2011/tis-the-marketing-season/#comments</comments>
		<pubDate>Tue, 29 Nov 2011 18:38:22 +0000</pubDate>
		<dc:creator>Davina K. Brewer</dc:creator>
				<category><![CDATA[Advertising: What were they thinking!?]]></category>
		<category><![CDATA[Marketing Management; or the Lack Thereof]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.3hatscommunications.com/blog/?p=5062</guid>
		<description><![CDATA[It&#8217;s always the Season for Shopping. That was a good one from the Wall Street Journal, and it&#8217;s true: retailers have carved up the year into approximately 13 to 349 buying seasons. Basically you and your MasterCard get Tax Day and Groundhog &#8230; <a href="http://www.3hatscommunications.com/blog/2011/tis-the-marketing-season/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.3hatscommunications.com/blog/2011/tis-the-marketing-season/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Raising the bar on expectations, one customer at a time</title>
		<link>http://www.3hatscommunications.com/blog/2011/customer-service-expectations/</link>
		<comments>http://www.3hatscommunications.com/blog/2011/customer-service-expectations/#comments</comments>
		<pubDate>Wed, 16 Nov 2011 13:27:43 +0000</pubDate>
		<dc:creator>Davina K. Brewer</dc:creator>
				<category><![CDATA[Marketing Management; or the Lack Thereof]]></category>
		<category><![CDATA[Public Relations: The Good, The Bad, The Galactically Stupid]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[expectations]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.3hatscommunications.com/blog/?p=4882</guid>
		<description><![CDATA[Since I&#8217;ve been on a tear the last few posts, time to switch gears. Central theme, customer service expectations blown out of water. Chick-fil-A  Not too long ago, I tweeted that &#8220;Chick-fil-A is the Disney of fast food.&#8221; Because they &#8230; <a href="http://www.3hatscommunications.com/blog/2011/customer-service-expectations/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.3hatscommunications.com/blog/2011/customer-service-expectations/feed/</wfw:commentRss>
		<slash:comments>11</slash:comments>
		</item>
		<item>
		<title>You don&#8217;t want a cheap website. Trust me.</title>
		<link>http://www.3hatscommunications.com/blog/2011/affordable-website-marketing/</link>
		<comments>http://www.3hatscommunications.com/blog/2011/affordable-website-marketing/#comments</comments>
		<pubDate>Tue, 25 Oct 2011 20:58:15 +0000</pubDate>
		<dc:creator>Davina K. Brewer</dc:creator>
				<category><![CDATA[Graphic Design:  Print, Web, Video and Beyond]]></category>
		<category><![CDATA[Marketing Management; or the Lack Thereof]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://www.3hatscommunications.com/blog/?p=4630</guid>
		<description><![CDATA[Driving out of my local grocery store, I saw a promotional sign: Websites starting at $99. Please, please don&#8217;t. Why not? A &#8216;cheap&#8217; website is a waste of money. 1) It won&#8217;t be 100 bucks. 2) Your website is your &#8230; <a href="http://www.3hatscommunications.com/blog/2011/affordable-website-marketing/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.3hatscommunications.com/blog/2011/affordable-website-marketing/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Social Media: Wave of the Now?</title>
		<link>http://www.3hatscommunications.com/blog/2011/social-media-wave-of-the-now/</link>
		<comments>http://www.3hatscommunications.com/blog/2011/social-media-wave-of-the-now/#comments</comments>
		<pubDate>Mon, 03 Oct 2011 12:23:54 +0000</pubDate>
		<dc:creator>Davina K. Brewer</dc:creator>
				<category><![CDATA[Social Media: Wave of the Now]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://www.3hatscommunications.com/blog/?p=4353</guid>
		<description><![CDATA[There are lots of books and about a triagazillion blog posts on the subject of social media, hyping its &#8216;revolutionary&#8217; and &#8216;immediate&#8217; aspects as they call for the death of Web 2.0 or the beginning of PR 3.4 or the &#8230; <a href="http://www.3hatscommunications.com/blog/2011/social-media-wave-of-the-now/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.3hatscommunications.com/blog/2011/social-media-wave-of-the-now/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Angel&#8217;s in the Details</title>
		<link>http://www.3hatscommunications.com/blog/2011/angels-in-the-details/</link>
		<comments>http://www.3hatscommunications.com/blog/2011/angels-in-the-details/#comments</comments>
		<pubDate>Thu, 25 Aug 2011 12:26:04 +0000</pubDate>
		<dc:creator>Davina K. Brewer</dc:creator>
				<category><![CDATA[How Dumb Was I?]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[details]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.3hatscommunications.com/blog/?p=4616</guid>
		<description><![CDATA[Deadline time and since I don&#8217;t want to wade through my pile of drafts, I figured it was time to look a closer look at an old post and see if I&#8217;ve learned anything. It&#8217;s the Little Things A few &#8230; <a href="http://www.3hatscommunications.com/blog/2011/angels-in-the-details/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.3hatscommunications.com/blog/2011/angels-in-the-details/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Numerical Blindness</title>
		<link>http://www.3hatscommunications.com/blog/2011/numerical-blindness/</link>
		<comments>http://www.3hatscommunications.com/blog/2011/numerical-blindness/#comments</comments>
		<pubDate>Mon, 08 Aug 2011 14:43:35 +0000</pubDate>
		<dc:creator>Davina K. Brewer</dc:creator>
				<category><![CDATA[Social Media: Wave of the Now]]></category>
		<category><![CDATA[audiences]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[Social network]]></category>
		<category><![CDATA[statistics]]></category>

		<guid isPermaLink="false">http://www.3hatscommunications.com/blog/?p=4491</guid>
		<description><![CDATA[Whenever anyone says that a business or brand MUST do social media, I cringe, I wince, I reach for a cocktail. Then I shake my head and think.. follow the money. Numbers, meet Perspective: YouTube has millions of people who like &#8230; <a href="http://www.3hatscommunications.com/blog/2011/numerical-blindness/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.3hatscommunications.com/blog/2011/numerical-blindness/feed/</wfw:commentRss>
		<slash:comments>14</slash:comments>
		</item>
		<item>
		<title>Stuck in a marketing rut? Think Dirty</title>
		<link>http://www.3hatscommunications.com/blog/2011/marketing-creative-think-dirty/</link>
		<comments>http://www.3hatscommunications.com/blog/2011/marketing-creative-think-dirty/#comments</comments>
		<pubDate>Tue, 05 Jul 2011 18:10:54 +0000</pubDate>
		<dc:creator>Davina K. Brewer</dc:creator>
				<category><![CDATA[Marketing Management; or the Lack Thereof]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://www.3hatscommunications.com/blog/?p=3915</guid>
		<description><![CDATA[(Figured I&#8217;d ease back into things after the holiday.) There’s a brand of potato chips I like that goes beyond the &#8216;traditional&#8217; flavors. Sure they have the standards like Sour Cream and Onion, but &#8220;Dirty&#8221; Brand chips have decided to &#8230; <a href="http://www.3hatscommunications.com/blog/2011/marketing-creative-think-dirty/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.3hatscommunications.com/blog/2011/marketing-creative-think-dirty/feed/</wfw:commentRss>
		<slash:comments>41</slash:comments>
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