Personal Service: Marketing and Public Relations Secret Weapon

For all the chatter about branding, reaching out, building relationships and making connections, I wonder how much of it really cuts through and matters to the paying customer.

Service and the X Factor

If two businesses are selling the same thing for comparable prices, what’s the difference… Continue reading

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Do More for Less: Identity Packages Add Value

As a design & communications freelancer, I am often asked to do projects on the cheap. Or rather deliver professional-looking projects as affordably as possible. More often than not, I am happy to oblige.

Style

Even the smallest business needs good marketing collateral; that’s a cornerstone of my practice and I work to Continue reading

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