Three Ways To Get New clients (or not)

I’m evil with my SEO bait, RSS friendly headline. Really these are the three easiest ways to spot the tire kickers and looky-loos.

Photo credit: cohdra from morguefile.com

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Just Say So: Disclosure, Transparency and Social Media

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The FTC says bloggers must disclose the relationship between a blog and any corporate or commercial ties that could be deemed sponsorship or endorsement, or pay

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A Week in Bad PR: Object Lessons from the Dark Side

Social media and the Interwebs are teaching me a lot about communication, what works and what doesn’t in Public Relations and Marketing.  This week offered examples of good, bad and unethical PR practices.

Good. Since several stories of bad Public Relations surfaced this past week, Sarah Evans sent a call out to catch… Continue reading

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Ethics Hold ‘Em: PR, Journalism & Ethics Showdown

A spattering of stories and blogs the past couple weeks got me thinking about ethics.  Forgive the Link-apolooza.

Doubling Down

Can an agency fairly tell both sides of a story?  Looks like this was a case of a joint venture, agreed to by both parties. But serving two masters or advocating two positions is a slippery Continue reading

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